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Three key manifestations of #FakeSocial – The vanity empires, the impersonators and the no shows
When it comes to social media, ‘missing the point’, is a key thought that often runs through my head these days. There’s no doubt about it, there’s a lot of noise. And within that noise, there’s just too much, of what I will refer to as, #fakesocial. If you’re like me, passionate about the far reaching and authentic connection opportunities social technologies can enable – no doubt you agree that it’s frustrating and more than just a little disheartening.
I’m calling out three #fakesocial culprits – and no doubt there are others. I invite you to vent in the comments.
Facebook Advertising Tips, Tricks and Shortcuts from a seasoned Pro!
As part of our first series of Facebook Lives on our free social media and digital marketing group, Social Souls - Sarah Kerrigan, social media evangelist and trainer at Jellyfish Agency, joined us for a LIVE. Sarah shared so many gems about how to optimise your Facebook Advertising campaigns.
Social Tech, Working Smarter and the Power of the Collective
A few weeks ago, I decided to set up Social Souls. A private group specifically for people who have questions around social media or digital marketing.
Why set up a group? Well, pretty much, on a weekly basis, I get an email or a message asking me a question. Largely, the message goes something along the lines of…
‘Hi Michelle – in your capacity as social media ‘queen’, ‘guru’, ‘expert’ … (of which I am none by the way), … what do you suggest…, how do I do…, do you know how I…? Etc, etc.
You get the picture.