Ten reasons someone might unfollow you on Twitter

If you’ve noticed that your Twitter followers fluctuate in numbers, perhaps there’s something you’re doing wrong. You might be turning tweeters on and off without realising it. Take a look at our top ten twitter sins and maybe you’ll discover why people don’t always stick around to see what you have to say…

1. We’ve said it before but we’ll say it again, don’t send automated direct messages– the majority of people dislike them and consider them spammy. They are very impersonal and lead people to believe your Twitter activity will follow the same pattern.


2. You’re giving your followers the silent treatment – if you go a month without tweeting, people will assume you are not reading or engaging with other tweeters either and therefore not worth following.


3. Self centred behaviour - If you only provide links to your own site, this is rather selfish and will put followers off from sharing your content. ‘Do as you would be done by’.


4. Cheekiness - You ask for RT’s all the time…many consider this bad Twitter form and rude, if your content is interesting enough you shouldn’t have to ask for Retweets


5. Being plain boring – ‘You snooze, you lose’ - If you only send links to articles and don’t engage with your followers you’ll put people off following you, we want to hear your own thoughts and views as well as those you agree with.


6. You are an emotionless cold hearted tweeter– this makes people think you’re a robot and stops them from falling in love with your timeline. If you give a little charisma to your tweets, people won’t unfollow. Simples.


7. You’re a celeb stalker – those tweeters who only tweet celebrities are very boring to follow, they probably won’t reply either so you are wasting your time!


8. Being an egg – if you keep your Twitter profile picture as that little egg then we’d be very surprised if anyone even followed you in the first place!


9. It goes without saying really but any offensive language, sexism, racism or swearing will wave farewell to the majority of your followers. Especially at this time of year, it’s not very Christmassy.


10. The biggest sin of all – you mention other tweeters in links that are not relevant to them or part of a conversation. This is just straightforward spamming and asking for an unfollow!


Stay tuned for more tips - follow us @CarvillCreative


Enjoy the post… Vikki


Vikki Mills is Social Media and Marketing Executive at  Carvill Creative – the online visibility experts. A digital marketing and design agency based in Maidenhead, Berkshire.  The agency covers all aspects of online visibility – covering social media marketing and social media training, user focused website planning and conversion focused website design.

MarketingMichelle Carvill