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Archive for 'Design'

2012 brand – graffiti to engage younger market or not?

With all the controversy about the Olympic 2012 brand – through animation the logo appears to be coming to life. Was it that the agency behind the brand build the picture without communicating the values – or was it part of their strategy…?

Brands from above…

TweetGiven one of my related businesses is www.logotastic.co.uk – an online tailored logo creation and that the logotastic brand includes the use of fluffy clouds – I was amused to see this article in The Times recently. “An inventor in Alabama has managed to create logos as foamy clouds. Francisco Guerro, who also makes fake snow for Hollywood, [...]

Printing – what you see is not what you get…

TweetA customer of ours was delighted with his new logo and business stationery – (Bigger Fish Ltd). We got their logo created from a short brief – and it was ‘right on track’ with the message and look and feel they wanted to convey.  We worked on the colours of the brand considerably – and [...]